TAB is UOL's new journalistic format, the biggest news portal in Brazil. It approaches fresh themes in a different way and brings interactive content for the reader. I participated in the creation of its concept while working at Mesa&Cadeira and designed the prototype's user experience and interface. After that I joined the TAB team and worked as UX/UI designer. Each issue would have a different subject and visual identity, which creative direction was led by the designer and journalist in charge. Nowadays it is recognised for being one of the only news portals' platforms creating a more thorough content.